INDUSTRY TIPS & INSIGHTS

Thriving in a constantly changing marketing environment for over thirty years has given us plenty of insight into the work we do. Staying curious and educating our clients on best practices is part of what makes us all successful. Here are some hard-won observations and lessons we’ve learned.

Stephanie Tollefson on Leadership and a Changing Agency

Categories: Leadership

This one is for all of our amazing clients who made our transformation into Gemini possible. After over 20 successful years as Gruen Agency, we're reinventing ourselves to better represent our values and the way we help our partners.

Ecommerce in 2020: Google Shopping & Facebook Shops

Categories: Digital Marketing

Ecommerce has been growing for years, becoming the norm for many consumers as we get more comfortable shopping from our phones, laptops, and tablets. How has 2020 in all it’s myriad new developments impacted what you as an ecommerce store should be doing to sell your products?

How Can We Take SEO Next-Level? Part Three – FAQ Search Results

Categories: SEO

FAQ search results are question and answer drop-downs below a regular organic listing. These results are a great way of adding onto your listing to take up more space in the SERPs and showcase your content chops. 

How Can We Take SEO Next-Level? Part Two - “People Also Ask” Box

Categories: SEO

What do we mean by next-level? We start by identifying specific, advanced, tactics to use in order to gain an edge over your competitors. These are not required actions in some cases, but once you have built a great foundation of content and technical SEO implementation these should be on your to-do list.