Content marketers tend to get a bad rap as mere blog writers, creating quick, “fire and forget” content to compete for this or that keyword. That isn’t how content marketing has worked for a long time, however – at least, not at Gemini. Instead, Gemini’s Content Marketing strategies become an integral part of your brand – online and beyond – by learning your audience, adopting your voice, and driving results.
Content That Connects
We don’t know how other marketers expect to write about your business without careful research, but we sure can’t. Our team writes by getting to know your business and audience as thoroughly as possible, and then framing everything we write around them. Just like Gemini is a goals-focused agency, every single piece we write for you has a strictly defined place in our team’s strategy.
It’s not just our content’s strategy, either. Content may be “King,” but a good ruler serves their people! Our Content Marketing is Advanced because our writers and strategists are connected to every aspect of your brand’s strategy. We know what your marketing teams are doing and write to support it. Your content serves your marketing just like your marketing serves our content. The result is content that isn’t just high-quality or SEO friendly; it actually fulfills your goals.