INDUSTRY TIPS & INSIGHTS

Thriving in a constantly changing marketing environment for over thirty years has given us plenty of insight into the work we do. Staying curious and educating our clients on best practices is part of what makes us all successful. Here are some hard-won observations and lessons we’ve learned.

4 Ways that Video Increases Sales and Builds Brand Loyalty - Gemini AMS

Categories: Digital Marketing

Leveraging video in advertising is one of the best marketing plays you can make, and it is effective in building your customer base in the short-term and long-term.

Google Penalties: Avoiding the Usual Suspects

Categories: Digital Marketing, SEO, Web Design & Development

Nobody wants to end up in the Google jail cell, but even the best laid plans of mice and men often go astray.

Digital Marketing for Healthcare & Health Insurance Organizations

Categories: Digital Marketing

Healthcare providers and health insurance companies juggle massive amounts of information on a daily basis. Much of this information is protected under HIPAA, which creates unique digital marketing challenges and limitations.

8 Questions to ask When Hiring a Marketing Agency

Categories: Digital Marketing

There are many reasons why your company may be looking to make a change with its digital marketing agency.