INDUSTRY TIPS & INSIGHTS

Thriving in a constantly changing marketing environment for over thirty years has given us plenty of insight into the work we do. Staying curious and educating our clients on best practices is part of what makes us all successful. Here are some hard-won observations and lessons we’ve learned.

Blog Topic Filter

AIContent MarketingDigital MarketingEmail MarketingGemini NewsLeadershipLocal SearchPaid SearchPodcastSEOSocial MediaIndustry NewsWeb Design & Development

8 Do’s and Don’ts of Community Management on Social Media

Categories: Social Media

In today’s world of online communities, perception of a brand can be shaped and changed—for better or worse—far more by its audience than through any internal effort...

 continue reading blog

Ideal OTT Advertising and Facebook Strategies

Categories: Digital Marketing, Social Media

What is OTT in marketing? Discover OTT advertising techniques combined with Facebook strategies to elevate your digital marketing. Get insights from Gemini AMS.

 continue reading blog

Can You Advertise on TikTok?

Categories: Content Marketing, Digital Marketing, Social Media

TikTok advertising is preparing to leave beta and go self-service in Q1 of 2020. E-commerce businesses need to prepare by creating an account, testing content and connecting with influencers.

 continue reading blog

Scaling Your Ecommerce Store

Categories: Content Marketing, Paid Search, SEO

Your ecommerce store started out small, but has gained some serious momentum. You’ve reached a point of fairly predictable monthly revenue and feel primed to expand your business and try to make it something bigger – but from a marketing perspective how do you fuel that growth?

 continue reading blog