INDUSTRY TIPS & INSIGHTS
Thriving in a constantly changing marketing environment for over thirty years has given us plenty of insight into the work we do. Staying curious and educating our clients on best practices is part of what makes us all successful. Here are some hard-won observations and lessons we’ve learned.
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Google December 2020 Core Algorithm Update: Content & SEO are the Recipe for Success
Categories: Content Marketing, Industry News, SEO
On December 3rd, Google announced that they released a core algorithm update. Like any other algorithm change, this one has the ability to shake things up… and we wouldn’t want it any other way. We love a challenge.
How Can We Take SEO Next-Level? Part Three – FAQ Search Results
Categories: SEO
FAQ search results are question and answer drop-downs below a regular organic listing. These results are a great way of adding onto your listing to take up more space in the SERPs and showcase your content chops.
How Can We Take SEO Next-Level? Part Two - “People Also Ask” Box
Categories: SEO
What do we mean by next-level? We start by identifying specific, advanced, tactics to use in order to gain an edge over your competitors. These are not required actions in some cases, but once you have built a great foundation of content and technical SEO implementation these should be on your to-do list.
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