INDUSTRY TIPS & INSIGHTS

Thriving in a constantly changing marketing environment for over thirty years has given us plenty of insight into the work we do. Staying curious and educating our clients on best practices is part of what makes us all successful. Here are some hard-won observations and lessons we’ve learned.

Electrician Digital Marketing to Book More Jobs

Categories: AI, Content Marketing, Digital Marketing, Email Marketing, Local Search, SEO, Social Media, Web Design & Development

Most electricians we talk to are struggling with consistency. Some weeks are slammed, others are slow, and it’s hard to predict where the next job is coming from. That’s where a smarter digital strategy comes in.

Marketing reports laid out on a desk.

The Benefits of Comprehensive, Automated Marketing Reports

Categories: Digital Marketing, Gemini News

What do you do when no single marketing reporting tool delivers the data you want? You build your own, custom marketing report.

The Future of Measurement and Attribution

Categories: Digital Marketing, Podcast

In the latest episode of The Performance Marketing Podcast we chat with two senior agency strategists about the future of marketing measurement and attribution.

The Real Benefits of Email Marketing for Your Business

Categories: Digital Marketing, Email Marketing

In this blog, we’ll cover the benefits of email marketing for your business along with its limitations. If you’d like to learn more, contact the team at Gemini. We can discuss the specifics of how you can leverage targeted email marketing in your industry.