Thriving in a constantly changing marketing environment for over thirty years has given us plenty of insight into the work we do. Staying curious and educating our clients on best practices is part of what makes us all successful. Here are some hard-won observations and lessons we’ve learned.
Categories: Digital Marketing, Paid Search
Are you wondering why the clicks on your ads aren’t converting in the way you want them to? If you’ve spent countless hours optimizing your keyword list, bid strategy, geotargeting, ad copy, and you’re still not generating leads, the issue may not be with your ads… it may be with your landing page.
Categories: Content Marketing, Digital Marketing, Paid Search, SEO, Social Media, Web Design & Development
From PPC to SERPs to SEO, digital marketers use a lot of technical jargon and acronyms to describe the work we do. At Gemini, we employ experts in every aspect of our industry; however, we do want our clients to understand the services we provide and how they’re helping their businesses thrive. We don’t want anyone to feel alienated by terms they’ve never heard or confused by data that doesn’t make sense.
Categories: Digital Marketing, Email Marketing
In this blog, we’ll cover the benefits of email marketing for your business along with its limitations. If you’d like to learn more, contact the team at Gemini. We can discuss the specifics of how you can leverage targeted email marketing in your industry.
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