INDUSTRY TIPS & INSIGHTS
Thriving in a constantly changing marketing environment for over thirty years has given us plenty of insight into the work we do. Staying curious and educating our clients on best practices is part of what makes us all successful. Here are some hard-won observations and lessons we’ve learned.
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Google December 2020 Core Algorithm Update: Content & SEO are the Recipe for Success
Categories: Content Marketing, Industry News, SEO
On December 3rd, Google announced that they released a core algorithm update. Like any other algorithm change, this one has the ability to shake things up… and we wouldn’t want it any other way. We love a challenge.
Stephanie Tollefson on Leadership and a Changing Agency
Categories: Leadership
This one is for all of our amazing clients who made our transformation into Gemini possible. After over 20 successful years as Gruen Agency, we're reinventing ourselves to better represent our values and the way we help our partners.
Bing Expands Visual Search
Categories: Industry News
Bing will be rolling out a feature that lets Windows users quickly upload a screenshot and search for similar images. This means a new potential touch point for e-commerce searches. How stores can optimize to appear in Bing Visual Search is TBD but it should be monitored.
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