INDUSTRY TIPS & INSIGHTS
Thriving in a constantly changing marketing environment for over thirty years has given us plenty of insight into the work we do. Staying curious and educating our clients on best practices is part of what makes us all successful. Here are some hard-won observations and lessons we’ve learned.
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What is Performance Marketing?
Categories: Digital Marketing
As marketers we’re great at rebranding our tactics and individual approaches to make them sound flashy and new. Agencies and industry organizations are acutely aware of the need to redefine their offering in order to stand out and create their own category...
Where Are My Google My Business Reviews?
Categories: Digital Marketing, SEO
How many times have you heard this in the past few weeks? “The COVID-19 crisis is affecting everyone and everything.” Well, even Google is no exception. In an effort to reduce the number of employees in their offices, Google has decided to temporarily suspend several of its features...
Can You Advertise on TikTok?
Categories: Content Marketing, Digital Marketing, Social Media
TikTok advertising is preparing to leave beta and go self-service in Q1 of 2020. E-commerce businesses need to prepare by creating an account, testing content and connecting with influencers.
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